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03/ 5/24 2:31 PM EST

Hooters is Celebrating the Madness with Slam-Dunk Deals Including Baller Bracket Challenge with Trip to Paradise and Free Wings for Life

Hooters of America restaurants offer basketball fans the chance to win once-in-a-lifetime prizes including year-long or lifetime supply of wings, a spectacular vacation, and more

Hooters is Celebrating the Madness with Slam-Dunk Deals Including Baller Bracket Challenge with Trip to Paradise and Free Wings for Life

There’s about to be excessive amounts of dribbling and traveling for lucky basketball game prognosticators as part of the original wing joint’s March contest. As the tournament madness unfolds on the courts, Hooters of America invites its guests to join the action with Hooters Baller Bracket Challenge presented by Corona Extra, offering basketball fans nationwide an opportunity to score big.

Think you have what it takes? Sports enthusiasts can register online at to complete their customized 2024 bracket predictions. Upon submission, guests will receive a “Hooky Day” coupon (when people skip work or other commitments to watch the games) for a free appetizer with beverage purchase — choice of cheese sicks, lots-a-tots or chips and queso — that can be redeemed for dine-in purchases during the first round of the tournament on March 21-22. Submissions are open through noon EST on March 21.

At Hooters, fans with top-performing brackets will earn more than just bragging rights. The overall best bracket winner will be awarded the trip of a lifetime for two to beautiful Cancun, Mexico and free wings for a year. In addition, the participant with the top bracket at each Hooters of America location will win a $50 Hooters gift card. But wait, there’s more! Those lucky few who predict a perfect bracket will win free wings for life — yes, you read that right!

Hooters of America is also offering guests some slam-dunk deals, available now through April 8 at participating locations. Fans can order $4 Corona Extra beers and $16 Baller Bundles including 16 boneless wings and fries. Whether you're dining in or taking out, this bundle makes the viewing experience complete.

“Our bracket challenge is about more than just winning; it’s about bringing people together to share in friendly competition and cheer on their favorite teams while enjoying great food,” said Bruce Skala, Hooters Chief Marketing Officer. “At Hooters, we turn every game into a celebration, and what better way to do that than offering cold beverages, world-famous wings, and the chance to win free wings for life! It’s the ultimate prize for the ultimate basketball fan.”

Hooters of America broadcasts all the major basketball games on its big screens throughout the U.S., so you won’t miss any of the action. Hooters Girls and the restaurants’ favorite food and beverages make for perfect pairings with every game.

To discover more information, fans can visit and join the madness. On their personal profile, participants can track their bracket like a champ and view leader board results and standings. To sweeten the victory, fans can download the HootClub Rewards app on the App Store or on Google Play for a chance to win delicious savings and rewards.

To find your nearest Hooters location, visit